About the Swedish Baseball, Softball and Lacrosse Federation
SBSLF is a small specialised sports federation responsible for baseball, softball and lacrosse. Three sports, three cultures – but a shared will to develop. The federation consists of a small office with 3.5 positions, backed by a strong volunteer movement.
The challenge
The federation needed to develop a new vision, values and mission. The documents already existed, but they were neither anchored nor alive. The clubs had not been involved in shaping them, and without ownership they were hard to use.
With three different sports with different needs, it was particularly important that no one felt left out. A method was needed that was both inclusive and manageable for a small office.
The solution
With the help of Vocean, SBSLF could create a completely new kind of process. Instead of inviting people to many long physical meetings, they collected thoughts digitally – openly, simply and with a low threshold. Vocean became the arena where the whole movement could contribute, have its say and shape the content together – something that is otherwise hard to achieve in a small organisation with members spread out.
The platform was used both before and during the meetings, physical as well as digital. This created engagement, ownership and a sense of collaboration, because the participants saw that their thoughts were actually used and carried forward in the process. Members could contribute on their own terms, regardless of time and place. The AI feature helped them analyse the free-text answers and see patterns, something they would otherwise have struggled to find time for.
We could collect ideas from the clubs in a way that felt both free and structured. It means that we actually arrive at solutions together, not from above. We could not have done that without Vocean.
Andreas HolmgrenBusiness Developer, Swedish Baseball, Softball and Lacrosse FederationThe result
Documents developed earlier now felt shared. SBSLF managed to collect opinions, analyse them and set a direction with real anchoring. It was a genuine collaboration where every club had the chance to contribute and work together. They felt included and listened to. And the federation got a clear basis for making decisions.
The result in brief
Anchored values, vision and mission – developed together with the members A more efficient decision-making process, despite small resources Confidence in data security and the handling of sensitive input The ability to collect free text and still reach clear conclusions More collaboration and co-creation between different sports and levels in the organisation
We see this as an efficiency gain but also a saving. Being able to try Vocean first was decisive for us daring to take the step.
Andreas HolmgrenSBSLFKey insights
Anchoring requires co-creation and participation AI can strengthen the human process Even smaller organisations can work in a data-driven way with the right tools
